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[Podcast] In-Office Retainer Programs - A New DTC Company Wants to Compete. Discussion with Thought Leader Dr. Dustin Burleson

On this episode of The In Your Face® Podcast, the roles are flipped with Dr. Dustin Burleson interviewing Dr. Blair Feldman. They discuss updates with Retainer Club and share thoughts on a new Direct-to-consumer (DTC) retainer company called Dr. Direct Retainers.

They will explore why recommending annual retainer replacement can significantly enhance oral health, retainer performance, and help your patients both maintain their results and protect their investment. Learn how a proactive approach to retainer fulfillment can not only boost patient satisfaction, but also unlock a substantial revenue stream.

Dr. Feldman and Dr. Burleson will shed light on the challenges orthodontists face, including the dilemma of offering free retainers versus charging high fees for a membership program, and the missed opportunities in consumer-centric care.

We'll hear about innovative strategies such as the use of advanced technology and wellness scans for personalized retainer solutions, and how these can drive better patient relationships and referrals.

The hosts also discuss the impact of market disruptors like Smile Direct Club and the rise of Dr. Direct Retainers, highlighting the importance of responding to consumer demands for cost-effective, convenient orthodontic care.

This episode is packed with valuable insights and practical advice. Thanks for listening!

Timestamped overview:

00:00 Business owners study competitors for strategic adaptation.

03:25 Company provides retainers for patient movement protection.

08:48 Maintaining patient relationships is crucial for success.

12:52 Consumers seek affordable and convenient dental retainers.

15:29 Patients have specific needs, meet them efficiently.

18:03 Collaborate, innovate, and adapt to consumer needs.

20:04 Doctor's free services: common practice or marketing move?

25:05 Concerns about patient satisfaction with dental services.

29:07 Intel founders planned for potential replacements' actions.

31:01 Outsource tasks to focus on patient interaction.

35:42 Holistic approach essential for long-term practice growth.

38:24 Orthodontist missing opportunity for long-term patient care.

41:06 Similar to eyeglass check, 3D dental scan.

45:36 Patients' interaction with retainers, price, utilization. Institutional knowledge.

47:56 Craig discusses Invisalign and doctor profits.

52:13 Recommend replacing retainers annually for improved oral health.

53:29 Expressed gratitude to Dustin for his help.

👉 Apple Podcasts: LINK

👉 Spotify: LINK

About In Your Face® Podcast:

The In Your Face® Podcast is hosted by Retainer Club co-founder and President, Dr. Blair Feldman, DMD, MS, who connects with voices of industry experts to bring you tips, tricks and best practices for helping your practice thrive, whether you're an orthodontist, dentist, or Dental Service Organization (DSO).


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